Skip to main content

Posts

Showing posts from June, 2019

Pi Hole - Ad blocking (Turbocharged!)

The entire internet is now made up of ads. To easily navigate it and find the information you are looking for, most people use ad blocking software. It improves page loading times and also uses less data (sometimes by up to 10 times!)
Google Chrome is the de facto browser of choice for most people. Google's main business is advertising. So you can see how ad-blocking software collides with Google's business objectives. When Chrome was trying to be popular, it started allowing plugins like AdBlock Plus etc. Then slowly it started partnering with them for "Acceptable Ads Program" for a lot of money. Now after cementing its position as the most popular browser, Google is now coming down hard on ad blocking software. It is turning off a Chrome API (webRequest API) which most ad blocking plug-ins use to block ads.
Enter Pi Hole. This is an amazing use of Raspberry Pi which blocks ads before they enter your network. It keeps a blacklist of most popular ad serving domains …